Pitch process | Bizcommunity

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Source: © 123rf Finding the right fit between marketer and agency is not just a matter of swiping right or left, but more like an old-fashioned tinderbox - which could light your fire or burst into flames, writes Johanna McDowell, founder & CEO of Independent Agency Selection (IAS) and managing partner Scopen Africa

Marketing

Agency selection: Forget everything you know about Tinder…

Johanna McDowell 30 Sep 2024

Dealers

Hyundai SA taps FCB Africa as lead agency to rev up brand transformation

6 Aug 2024

Western Cape Government partners with Ogilvy

PR & Communications

Western Cape Government partners with Ogilvy

Issued by Ogilvy South Africa 15 Jul 2024

Ogilvy brings Vodacom back home

Advertising

Ogilvy brings Vodacom back home

Issued by Ogilvy South Africa 11 Jun 2024

Advertising

VML South Africa and Vodacom to part ways as contract completion nears

10 Jun 2024

Source: © LinkedIn Dentsu’s Carat has been appointed to Pernod Ricard's €100m EMEA media planning and buying account

Marketing & Media

Dentsu’s Carat wins Pernod Ricard's €100m EMEA media planning and buying account

7 Jun 2024

Brave Group wins Unilever brands Rajah and Knorrox

Retail

Brave Group wins Unilever brands Rajah and Knorrox

Issued by Brave Group 5 Jun 2024

Machine_ named lead creative agency for Unilever’s Handy Andy

PR & Communications

Machine_ named lead creative agency for Unilever’s Handy Andy

Issued by Machine_ 4 Jun 2024

Advertising

The Brave Group secures advertising accounts for Unilever's Rajah and Knorrox

30 May 2024

Source: © 123rf Johanna McDowell, CEO of the Independent Agency Search & Selection Company (IAS) and Scopen partner says don't get caught out at pitching time

Marketing

It's pitching time as marketers are looking ahead to 2024

Johanna McDowell 27 Sep 2023

African Bank joins forces with Brave Group and Media Mix 360

Advertising

African Bank joins forces with Brave Group and Media Mix 360

Issued by Brave Group 17 Jul 2023

Source: Campaign Creators Even as we get used to remote and hybrid boardrooms and studios, nothing substitutes for in-person pitches writes Johanna McDowell, CEO of the Independent Agency Search & Selection Company (IAS) and Scopen partner

Marketing

Exclusive: The jury's in: Reality wins in visual versus virtual pitches

Johanna McDowell 26 Jun 2023

Hoorah secures Debonairs Pizza's digital creative account in a highly competitive pitch

PR & Communications

Hoorah secures Debonairs Pizza's digital creative account in a highly competitive pitch

Issued by Hoorah Digital 20 Jun 2023

MullenLowe wins Panarottis account following 5-way pitch

Marketing

MullenLowe wins Panarottis account following 5-way pitch

Issued by Mullen Lowe South Africa 13 Jun 2023

Boomtown awarded Wimpy ATL business

Advertising

Boomtown awarded Wimpy ATL business

Issued by Boomtown 6 Apr 2023

OLC celebrates newly acquired Level 1 BBBEE certification

Marketing

OLC celebrates newly acquired Level 1 BBBEE certification

Issued by OLC Through The Line Communications 29 Mar 2023

Image supplied. the MMA SA Smarties 2023 finalsits have been announced. The image shows the Marketer of Year winner and finalists in 2022

Marketing

MMA SA's Smarties Awards finalists announced

14 Mar 2023

Sorbet and Bidvest Bank are proud to announce Sorbet - Prenuer

Franchising

Sorbet and Bidvest Bank are proud to announce Sorbet - Prenuer

Issued by OnPoint PR 8 Mar 2023

Pernod Ricard appoints Havas Media SA as its media agency of record

Media

Pernod Ricard appoints Havas Media SA as its media agency of record

Issued by Havas Johannesburg 22 Dec 2022

Source © Ford Forld headquarters in Dearborn, Michigan, US

Advertising

Wieden & Kennedy gains Ford global ad account

21 Oct 2022

TFG Media appoints Dentsu Creative SA for publishing and digital services

Publishing

TFG Media appoints Dentsu Creative SA for publishing and digital services

Issued by Dentsu 19 Oct 2022

Evaluating agency credentials: What turns clients' heads

Marketing

Evaluating agency credentials: What turns clients' heads

Issued by DMASA 5 Sep 2022

Agency credentials: So much more than swagger

Direct Marketing

Agency credentials: So much more than swagger

Issued by DMASA 30 Aug 2022

Clockwork wins Bob Martin account

Marketing

Clockwork wins Bob Martin account

Issued by Clockwork 26 Jul 2022

The real cost of pitching - and is it always necessary?

Advertising

The real cost of pitching - and is it always necessary?

Issued by TBWA 1 Jul 2022

Supplied. "Chasing shiny new things at the expense of current clients can be the downfall of an agency,” says Mike Schaffer, CEO of Echo Factory in Pasadena, California, US

Advertising

To pitch or not to pitch: chasing shiny new things

Danette Breitenbach 12 May 2022

Nando's appoints Eclipse Communications to manage PR

PR & Communications

Nando's appoints Eclipse Communications to manage PR

10 May 2022

Life Healthcare Group appoints Ogilvy

Advertising

Life Healthcare Group appoints Ogilvy

Issued by Ogilvy South Africa 12 Apr 2022

Winning teams are more than just pitchers

Advertising

Winning teams are more than just pitchers

Johanna McDowell 29 Mar 2022

$PepsiCo SSA awards Integer\Hotspot shopper marketing account$

Marketing

PepsiCo SSA awards Integer\Hotspot shopper marketing account

16 Mar 2022

How to write an RFP to guarantee success

Marketing & Media

How to write an RFP to guarantee success

Niamh NicLiam 22 Feb 2022

Ogilvy wins KFC's Youth pitch

Marketing

Ogilvy wins KFC's Youth pitch

Issued by Ogilvy South Africa 9 Feb 2022

Wunderman Thompson retains BMW Group in lead agency pitch

Advertising

Wunderman Thompson retains BMW Group in lead agency pitch

Issued by VML 1 Feb 2022

LOOK: 3 local designers have reimagined Constitution Hill's Old Fort

Interior Design

LOOK: 3 local designers have reimagined Constitution Hill's Old Fort

27 Jan 2022

EXCLUSIVE: Conversation Lab wins Fry Family Food Co's global digital business

PR & Communications

EXCLUSIVE: Conversation Lab wins Fry Family Food Co's global digital business

21 Jan 2022

Source: Supplied. Denelle Morais, Bestmed Manager: Marketing and Communications.

Medical Aid

SA's largest self-administered medical scheme appoints Tribeca as its communication partner

21 Jan 2022

Advertising

Serviceplan Middle East re-appoints BMW Middle East

10 Jan 2022

Wunderman Thompson SA wins Rentoza pitch

Digital

Wunderman Thompson SA wins Rentoza pitch

Issued by VML 17 Nov 2021

Kgaugelo Maphai and Quinton Jones

PR & Communications

TMI Media scoops Sanlam and Santam traditional media business

11 Nov 2021

Intermediaries, handover and pandemic protocols

Marketing & Media

Intermediaries, handover and pandemic protocols

Johanna McDowell 21 Sep 2021

Evaluating agency credentials: What turns clients' heads

Direct Marketing

Evaluating agency credentials: What turns clients' heads

Issued by DMASA 27 Aug 2021

IAS Agency Credentials: So much more than swagger

Direct Marketing

IAS Agency Credentials: So much more than swagger

Issued by DMASA 20 Aug 2021

Uyanda Manana, managing director of Conversation Lab

Marketing & Media

Conversation Lab wins multiple Unilever brands

17 Aug 2021

PR & Communications

Digitas Liquorice wins Haval & Great Wall Motors South African account

12 Jul 2021

Wunderman Thompson SA wins BCX lead agency account

Advertising

Wunderman Thompson SA wins BCX lead agency account

Issued by VML 5 Jul 2021

#CreativeWeek2021: South Africa's state of creativity

The One Club for Creativity

#CreativeWeek2021: South Africa's state of creativity

Emily Stander 14 Jun 2021