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Warc and TikTok's connect media report tells brands to focus on relevance

Source: © 123rf The number of people living alone has grown steadily over the past few decades. Brands have a real opportunity to target this audience

Marketers optimistic as Warc forecasts global ad spend of $1.15tr in 2025

13 Nov 2024

Source: © Cottonbro Studio There is uncertainty for advertisers on TikTok as the platform's future hangs in the balance with Trump’s return to power

Uncertainty for TikTok advertisers with Trump’s return to power

8 Nov 2024

More news

Kenya ushering in a new era of mobile banking?

3 Sep 2013

Mobile Money payment option for air tickets launched

28 Aug 2013

Maximising potential for mobile broadband in Africa

Maximising potential for mobile broadband in Africa

26 Aug 2013

Transforming a smartphone into an eye test kit

Transforming a smartphone into an eye test kit

23 Aug 2013

Nation Media Group revamps site

Nation Media Group revamps site

16 Aug 2013

Study reveals Kenya's cheapest prepaid product

Study reveals Kenya's cheapest prepaid product

13 Aug 2013

Vodafone and Safaricom join forces

2 Aug 2013

Equity Bank and Airtel Kenya enter into partnership

Equity Bank and Airtel Kenya enter into partnership

31 Jul 2013

African youths and ICT: opportunities abound

Jonathan Kalan 28 Jun 2013

Eaton Towers partners with Telkom Kenya

18 Jun 2013

SA losing to Kenya in tech race

SA losing to Kenya in tech race

Duncan McLeod 10 Jun 2013

Safaricom educates consumers about M-Shwari

Safaricom educates consumers about M-Shwari

21 May 2013

Inaugural MEF Connects for mobile industry leaders

Inaugural MEF Connects for mobile industry leaders

20 May 2013

Kagiso's MSN moves into Kenya and Nigeria

Kagiso's MSN moves into Kenya and Nigeria

14 May 2013

Airtel creates borderless network

Airtel creates borderless network

6 May 2013

KCB, Western Union launch ABMT service in Kenya

24 Apr 2013

No SMS incitement to violence in Kenyan elections

15 Apr 2013

Al Jazeera uses IVR technology to cover Kenya elections

Al Jazeera uses IVR technology to cover Kenya elections

13 Mar 2013

Kenya press urges reconciliation after vote

11 Mar 2013

Al Jazeera covers Kenyan elections

Al Jazeera covers Kenyan elections

4 Mar 2013

A mobile Africa: innovation is key

A mobile Africa: innovation is key

Dr KF Lai 21 Feb 2013

Mobile and digital trends in 5 African countries: a cultural interpretation

Mobile and digital trends in 5 African countries: a cultural interpretation

Marcela Ospina 7 Feb 2013

Microsoft launches the 4Afrika Initiative

Microsoft launches the 4Afrika Initiative

6 Feb 2013

CommProve partners with Safaricom

CommProve partners with Safaricom

4 Feb 2013

[2013 trends] Africa poised for a great future

[2013 trends] Africa poised for a great future

Nandkishor Buty 30 Jan 2013

[2013 trends] Africa finding its own solutions using mobile tech

[2013 trends] Africa finding its own solutions using mobile tech

Dr KF Lai 25 Jan 2013

[2013 trends] Mobile money to give SoLoMo a kick in the pants?

[2013 trends] Mobile money to give SoLoMo a kick in the pants?

Vanessa Clark 23 Jan 2013

Mobile Web East Africa 2013 returns to Kenya

23 Jan 2013

Windows Phone apps stores open across Africa

Windows Phone apps stores open across Africa

18 Dec 2012

African News Innovation Challenge winners announced

African News Innovation Challenge winners announced

29 Nov 2012

More news

Mobile Money payment option for air tickets launched

28 Aug 2013

Maximising potential for mobile broadband in Africa

Maximising potential for mobile broadband in Africa

26 Aug 2013

Transforming a smartphone into an eye test kit

Transforming a smartphone into an eye test kit

23 Aug 2013

Nation Media Group revamps site

Nation Media Group revamps site

16 Aug 2013

Study reveals Kenya's cheapest prepaid product

Study reveals Kenya's cheapest prepaid product

13 Aug 2013

Vodafone and Safaricom join forces

2 Aug 2013

Equity Bank and Airtel Kenya enter into partnership

Equity Bank and Airtel Kenya enter into partnership

31 Jul 2013

African youths and ICT: opportunities abound

Jonathan Kalan 28 Jun 2013

Eaton Towers partners with Telkom Kenya

18 Jun 2013

SA losing to Kenya in tech race

SA losing to Kenya in tech race

Duncan McLeod 10 Jun 2013

Safaricom educates consumers about M-Shwari

Safaricom educates consumers about M-Shwari

21 May 2013

Inaugural MEF Connects for mobile industry leaders

Inaugural MEF Connects for mobile industry leaders

20 May 2013

Kagiso's MSN moves into Kenya and Nigeria

Kagiso's MSN moves into Kenya and Nigeria

14 May 2013

Airtel creates borderless network

Airtel creates borderless network

6 May 2013

KCB, Western Union launch ABMT service in Kenya

24 Apr 2013

No SMS incitement to violence in Kenyan elections

15 Apr 2013

Al Jazeera uses IVR technology to cover Kenya elections

Al Jazeera uses IVR technology to cover Kenya elections

13 Mar 2013

Kenya press urges reconciliation after vote

11 Mar 2013

Al Jazeera covers Kenyan elections

Al Jazeera covers Kenyan elections

4 Mar 2013

A mobile Africa: innovation is key

A mobile Africa: innovation is key

Dr KF Lai 21 Feb 2013

Mobile and digital trends in 5 African countries: a cultural interpretation

Mobile and digital trends in 5 African countries: a cultural interpretation

Marcela Ospina 7 Feb 2013

Microsoft launches the 4Afrika Initiative

Microsoft launches the 4Afrika Initiative

6 Feb 2013

CommProve partners with Safaricom

CommProve partners with Safaricom

4 Feb 2013

[2013 trends] Africa poised for a great future

[2013 trends] Africa poised for a great future

Nandkishor Buty 30 Jan 2013

[2013 trends] Africa finding its own solutions using mobile tech

[2013 trends] Africa finding its own solutions using mobile tech

Dr KF Lai 25 Jan 2013

[2013 trends] Mobile money to give SoLoMo a kick in the pants?

[2013 trends] Mobile money to give SoLoMo a kick in the pants?

Vanessa Clark 23 Jan 2013

Mobile Web East Africa 2013 returns to Kenya

23 Jan 2013

Windows Phone apps stores open across Africa

Windows Phone apps stores open across Africa

18 Dec 2012

African News Innovation Challenge winners announced

African News Innovation Challenge winners announced

29 Nov 2012

Motorola launches Enterprise Mobility technologies

Motorola launches Enterprise Mobility technologies

19 Nov 2012

Mi-Fone appoints Kenya country manager

Mi-Fone appoints Kenya country manager

7 Nov 2012

Safaricom eyes growth of SMS

Safaricom eyes growth of SMS

Carole Kimutai: @CaroleKimutai 18 Oct 2012

Mobile users choose internet browsing over making calls

10 Oct 2012

Kenya to start taxing mobile transactions

Nur Bremmen 10 Oct 2012

Mobile subscribers in Kenya switched off

Mobile subscribers in Kenya switched off

Carole Kimutai: @CaroleKimutai 2 Oct 2012

What trends will take African tech to the next level?

Gareth Knight 25 Sep 2012

Kenyan regulator prepares to disconnect fake phone

Kenyan regulator prepares to disconnect fake phone

Carole Kimutai: @CaroleKimutai 10 Sep 2012

Kenyan gov't embraces open source

Duncan McLeod: @mcleodd 10 Sep 2012

Airtel, GSMA to empower small-holder Kenyan farmers

Airtel, GSMA to empower small-holder Kenyan farmers

7 Sep 2012

The Star newspaper takes lead in citizen journalism

Dickens Olewe 3 Sep 2012

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