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Source: © 123rf The number of people living alone has grown steadily over the past few decades. Brands have a real opportunity to target this audience

Marketers optimistic as Warc forecasts global ad spend of $1.15tr in 2025

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Professor Ernest Aryeetey

Trans-continental university research strengthened

1 Aug 2016

Dr Ameenah Gurib-Fakim, President of Mauritius and vice chairperson and trustee of Planet Earth Institute and Dr Alvaro Sobrhinho, chairman of the Planet Earth Institute (Source: Planet Earth Institute).

Investment in African researchers

27 Jul 2016

GeoPoll appoints head of Africa sales team

GeoPoll appoints head of Africa sales team

7 Jul 2016

Infrastructure development opportunities in Kenya

29 Jun 2016

Harmonising media research across Africa

Harmonising media research across Africa

Oresti Patricios 27 Jun 2016

Youth employment trends in East Africa

21 Jun 2016

Unlocking telecoms investment in Africa

20 Jun 2016

Independent TV audience measurement for Africa

Independent TV audience measurement for Africa

Louise Marsland 9 Jun 2016

First Pan-African OOH measurement product

First Pan-African OOH measurement product

2 Jun 2016

Audience measurement extended into Africa

30 May 2016

Why it's time African researchers stopped working in silos

Thomas Kariuki 26 May 2016

Scoring in online publishing in Africa

Scoring in online publishing in Africa

23 May 2016

BrandsEye launches 360 media monitoring solution

BrandsEye launches 360 media monitoring solution

22 May 2016

Multi-million grant for research training for African scientists

Multi-million grant for research training for African scientists

28 Apr 2016

Data safari: Mapping emerging Africa's analytics

Data safari: Mapping emerging Africa's analytics

28 Dec 2015

Ericsson report on changing media preferences in Kenya

Ericsson report on changing media preferences in Kenya

17 Dec 2015

Image via Pixabay

Gambling in Africa

Danette Breitenbach 2 Dec 2015

Mobile broadband market share by operator (%), 2014

PwC launches 'Entertainment and media outlook: 2015 - 2019'

18 Sep 2015

The mobile revolution in Africa

The mobile revolution in Africa

17 Apr 2015

The eight criteria that distinguish B2B markets from B2C markets

The eight criteria that distinguish B2B markets from B2C markets

Priority Metrics Group, via Ashlan Bonnell 28 Mar 2015

Mobile users prefer privacy to apps

Mobile users prefer privacy to apps

5 Feb 2015

[MRMW] Making face-to-face research mobile to better tackle African HIV research

[MRMW] Making face-to-face research mobile to better tackle African HIV research

Leigh Andrews 13 Nov 2014

Mobile internet in Africa brings fundamental change

Mobile internet in Africa brings fundamental change

24 Oct 2014

Research reveals Kenyan, Nigerian views of South Africa

Research reveals Kenyan, Nigerian views of South Africa

Ray Maota 23 Sep 2014

Increased internet access set to boost consumer spend

Increased internet access set to boost consumer spend

19 Sep 2014

GeoPoll report on TV ratings in Africa

GeoPoll report on TV ratings in Africa

18 Jun 2014

The story of the African consumer

The story of the African consumer

Laine Barnard 3 Jun 2014

Bottom line: It's about Africa

Bottom line: It's about Africa

Danette Breitenbach 11 Apr 2014

ZenithOptimedia releases its 'Global Adspend' forecasts

ZenithOptimedia releases its 'Global Adspend' forecasts

9 Apr 2014

Philips to establish research and innovation hub in Kenya

Philips to establish research and innovation hub in Kenya

26 Mar 2014

More news

Professor Ernest Aryeetey

Trans-continental university research strengthened

1 Aug 2016

Dr Ameenah Gurib-Fakim, President of Mauritius and vice chairperson and trustee of Planet Earth Institute and Dr Alvaro Sobrhinho, chairman of the Planet Earth Institute (Source: Planet Earth Institute).

Investment in African researchers

27 Jul 2016

GeoPoll appoints head of Africa sales team

GeoPoll appoints head of Africa sales team

7 Jul 2016

Infrastructure development opportunities in Kenya

29 Jun 2016

Harmonising media research across Africa

Harmonising media research across Africa

Oresti Patricios 27 Jun 2016

Youth employment trends in East Africa

21 Jun 2016

Unlocking telecoms investment in Africa

20 Jun 2016

Independent TV audience measurement for Africa

Independent TV audience measurement for Africa

Louise Marsland 9 Jun 2016

First Pan-African OOH measurement product

First Pan-African OOH measurement product

2 Jun 2016

Audience measurement extended into Africa

30 May 2016

Why it's time African researchers stopped working in silos

Thomas Kariuki 26 May 2016

Scoring in online publishing in Africa

Scoring in online publishing in Africa

23 May 2016

BrandsEye launches 360 media monitoring solution

BrandsEye launches 360 media monitoring solution

22 May 2016

Multi-million grant for research training for African scientists

Multi-million grant for research training for African scientists

28 Apr 2016

Data safari: Mapping emerging Africa's analytics

Data safari: Mapping emerging Africa's analytics

28 Dec 2015

Ericsson report on changing media preferences in Kenya

Ericsson report on changing media preferences in Kenya

17 Dec 2015

Image via Pixabay

Gambling in Africa

Danette Breitenbach 2 Dec 2015

Mobile broadband market share by operator (%), 2014

PwC launches 'Entertainment and media outlook: 2015 - 2019'

18 Sep 2015

The mobile revolution in Africa

The mobile revolution in Africa

17 Apr 2015

The eight criteria that distinguish B2B markets from B2C markets

The eight criteria that distinguish B2B markets from B2C markets

Priority Metrics Group, via Ashlan Bonnell 28 Mar 2015

Mobile users prefer privacy to apps

Mobile users prefer privacy to apps

5 Feb 2015

[MRMW] Making face-to-face research mobile to better tackle African HIV research

[MRMW] Making face-to-face research mobile to better tackle African HIV research

Leigh Andrews 13 Nov 2014

Mobile internet in Africa brings fundamental change

Mobile internet in Africa brings fundamental change

24 Oct 2014

Research reveals Kenyan, Nigerian views of South Africa

Research reveals Kenyan, Nigerian views of South Africa

Ray Maota 23 Sep 2014

Increased internet access set to boost consumer spend

Increased internet access set to boost consumer spend

19 Sep 2014

GeoPoll report on TV ratings in Africa

GeoPoll report on TV ratings in Africa

18 Jun 2014

The story of the African consumer

The story of the African consumer

Laine Barnard 3 Jun 2014

Bottom line: It's about Africa

Bottom line: It's about Africa

Danette Breitenbach 11 Apr 2014

ZenithOptimedia releases its 'Global Adspend' forecasts

ZenithOptimedia releases its 'Global Adspend' forecasts

9 Apr 2014

Philips to establish research and innovation hub in Kenya

Philips to establish research and innovation hub in Kenya

26 Mar 2014

Driving mobile from Cape to Cairo

Driving mobile from Cape to Cairo

Charles Foster, Kantar 14 Mar 2014

Luxury goods firms taking the battle to Africa

Luxury goods firms taking the battle to Africa

Zeenat Moorad 27 Dec 2013

'Beyond Retail' for Africa

'Beyond Retail' for Africa

Danette Breitenbach 17 Dec 2013

Broadband still unaffordable for millions

Broadband still unaffordable for millions

11 Dec 2013

Growth markets survey 2013 - Kenya country report

Growth markets survey 2013 - Kenya country report

5 Dec 2013

Predictive analytics delivers marketing edge

Predictive analytics delivers marketing edge

14 Nov 2013

First Africa IBM research lab opened in Nairobi

First Africa IBM research lab opened in Nairobi

7 Nov 2013

MEF Africa embarks on study of mobile businesses

MEF Africa embarks on study of mobile businesses

14 Oct 2013

Survey shows Kenya, SA top cashless payment users

Survey shows Kenya, SA top cashless payment users

26 Sep 2013

Danette Breitenbach

Africa shows its social side

Danette Breitenbach 12 Sep 2013

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