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Source: © 123rf Mark Baldwin, CEO of , a web design and digital marketing agency, weighs in on the biggest social media platform rebrands of all time

Social media rebrands: The failure - X, the insipid - Meta and the success - InstagramMark Baldwin

Kantar Creative Effectiveness Awards 2025. Connecting with people in the age of AI

Marketing & MediaKantar Creative Effectiveness Awards 2025. Connecting with people in the age of AI

Kantar 9 Apr 2025

Warc research shows that globally, newsbrand ad spend is forecast to fall to $32.3bn this year, a 33.1% decrease from 2019, as hard news stories – from trade wars to armed conflicts – draw audiences but not ad dollars. (Image supplied)

Marketing & MediaWarc: News media struggles as brands favour softer content

16 Apr 2025

Biz Promoted Features: Keep your business headlines in the spotlight for 7 days

Marketing & MediaBiz Promoted Features: Keep your business headlines in the spotlight for 7 days

Bizcommunity.com 16 Apr 2025

Source: © 123rf Mark Baldwin, CEO of , a web design and digital marketing agency, weighs in on the biggest social media platform rebrands of all time

Marketing & MediaSocial media rebrands: The failure - X, the insipid - Meta and the success - Instagram

Mark Baldwin 15 Apr 2025

Is Gmail’s AI Search a game-changer for users or an invasion of privacy? (Image supplied)

Marketing & MediaExclusive | Gmail’s AI Search: Game-changer or a privacy nightmare?

2 Apr 2025

Source: © 123rf While Global advertising spend is now on course to grow 6.7% this year to $1.15trn, according to a new study from Warc, this is a downgrade of almost one percentage point (pp) from the marketing effectiveness experts’ November forecast

Marketing & MediaWarc study shows growth this year but still downgrade of almost one percentage point

28 Mar 2025

The Warc Rankings 2025 Effective 100 reveal the most awarded campaigns and companies for effectiveness
(Image supplied)

Marketing & MediaWarc Effective 100 ranks world’s most awarded campaigns and companies for effectiveness

25 Mar 2025

Source: © 123rf Ogilvy One’s global CTO Ravi Pal will present a virtual session at Adobe Summit 2025 in Las Vegas from today, Monday, 17 March to Thursday, 20 March on strategies for future-proofing AI and delivering customer-centric growth

Marketing & MediaOgilvy One CTO Ravi Pal: Strategies for future-proofing AI and delivering customer-centric growth

17 Mar 2025

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Dentsu X: Shaping the future of experiences

Dentsu Dentsu X: Shaping the future of experiences

19 Feb 2025

GenAI in marketing: Fear or FOMO?

Kantar GenAI in marketing: Fear or FOMO?

30 Jan 2025

#BizTrends2025 Sponsors announced and categories still open for Curating the Future

Bizcommunity.com #BizTrends2025 Sponsors announced and categories still open for Curating the Future

21 Nov 2024

Kantar Positive portrayals of men in ads boost brand equity and sales

19 Nov 2024

Kenyan eco-entrepreneur tackles food waste with sustainable solutions

MultiChoice Kenyan eco-entrepreneur tackles food waste with sustainable solutions

28 Oct 2024

Human8 and L’Oréal win 2024 Esomar Award for pioneering consumer empathy programme

Human8 Human8 and L’Oréal win 2024 Esomar Award for pioneering consumer empathy programme

20 Sep 2024

Stepping up youth employability for jobs and better life chances

British Council Stepping up youth employability for jobs and better life chances

4 Sep 2024

Peak and Dale acquires Bean Interactive to boost its tech and communications leadership in Africa

Peak and Dale Group Peak and Dale acquires Bean Interactive to boost its tech and communications leadership in Africa

15 Aug 2024

AGL Kenya delivers critical equipment for AALTO, demonstrating logistics excellence

Africa Global Logistics AGL Kenya delivers critical equipment for AALTO, demonstrating logistics excellence

30 Jul 2024

Tag Collective: Innovation for Africa

Tag Collective Tag Collective: Innovation for Africa

26 Jun 2024

More top stories

Source: © Medianews4u.com Publicis Groupe will acquire Lotame, an independent data, identity and technology solution, says chairman and CEO Publicis Groupe, Arthur Sadoun

Marketing & Media

Publicis Groupe to acquire Lotame as part of its AI strategy

10 Mar 2025

Source: © BBC The BBC Board has identified serious flaws in the making of the programme Gaza: How To Survive A Warzone

Marketing & Media

BBC News takes full responsibility for Gaza: How To Survive A Warzone shortcomings

3 Mar 2025

Source: © More About Advertising

Marketing & Media

WPP’s 2024 preliminary results see shares plunge 16% to a four year low

27 Feb 2025

The Loeries Young Creatives Showcase is opens for entries. The winners will not only gain bragging rights but will also secure a spot as finalists for the Loeries Young Creatives Award, to be presented at the annual Loerie Awards (Image supplied)

Marketing & Media

#Loeries2025: Loeries Young Creatives Showcase opens for entries

21 Feb 2025

Source: © 123rf The CMO Council’s inaugural Marketing Vitality Index forecasts waves of vitality, volatility and velocity in 2025

Marketing & Media

The CMO Council Marketing Vitality Index points to a defining, milestone year ahead

19 Feb 2025

(Image supplied)

Marketing & Media

Warc: “Podcasts are having a moment" - but popularity not translating into ad revenue

17 Feb 2025

Source: © More About Advertising Ogilvy has made changes to its EMEA and UK teams. Jules Chalkley (left) and André Laurentino (right)

Marketing & Media

Changes for Ogilvy EMEA and UK on eve of WPP 2024 results

14 Feb 2025

Google’s 2025 Hustle Academy applications now open

Entrepreneurship

Google’s 2025 Hustle Academy applications now open

12 Mar 2025

Image source: limbi007 –

Legal

Kenya launches national strategy for responsible AI development

3 Apr 2025

Kenya Airways planes are seen through a window at the Jomo Kenyatta international airport in Nairobi, Kenya, 1 August 2020. Reuters/Njeri Mwangi/File Photo

Tourism & Travel

Kenya Airways records profit after more than a decade of losses

George Obulutsa 26 Mar 2025

Image source: wayhomestudio from

HR & Management

After termination, are staff preferential interest rates up for debate?

Terry Mwango, Quinter Okuta, Charles Omondi Oyeng and Kelsey Naluende 20 Feb 2025