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Warc research shows that globally, newsbrand ad spend is forecast to fall to $32.3bn this year, a 33.1% decrease from 2019, as hard news stories – from trade wars to armed conflicts – draw audiences but not ad dollars. (Image supplied)

Warc: News media struggles as brands favour softer content

Source: © 123rf Mark Baldwin, CEO of , a web design and digital marketing agency, weighs in on the biggest social media platform rebrands of all time

Social media rebrands: The failure - X, the insipid - Meta and the success - InstagramMark Baldwin

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Airtel announces new bosses in Kenya and Seychelles

Airtel announces new bosses in Kenya and Seychelles

Susan Mwenesi 26 Mar 2014

Free broadcast text message could save lives in Africa each year. Floods in South Africa killed at least 32 people in March. Image: Vanessa O'Neale Crous

Text messages may save lives in flood-prone Africa

26 Mar 2014

MTN's Pieter Verkade. Image: LinkjedIn

Data centres‚ cloud services key to MTN Business's growth plan

Thabiso Mochiko 17 Mar 2014

Driving mobile from Cape to Cairo

Driving mobile from Cape to Cairo

Charles Foster, Kantar 14 Mar 2014

Safaricom warns shareholders over yuMobile buyout

Safaricom warns shareholders over yuMobile buyout

Susan Mwenesi 7 Mar 2014

Safaricom holds unredeemed Bonga points worth $37m

Safaricom holds unredeemed Bonga points worth $37m

Susan Mwenesi 5 Mar 2014

Of mobile app success

Of mobile app success

Esther Karuku 4 Mar 2014

East AfricaCom gets sponsors

East AfricaCom gets sponsors

13 Feb 2014

Eran Feinstein, managing director, 3GDirect Pay illustrates the new online money option for travel providers to Francis Mugane, head of Sales & Distribution, Kopo Kopo.

3G Direct Pay partners with Kopo Kopo

7 Feb 2014

NIC Bank launches mobile banking platform

NIC Bank launches mobile banking platform

30 Jan 2014

"The world's most influential expert in mobile" to deliver special address at Mobile East Africa

"The world's most influential expert in mobile" to deliver special address at Mobile East Africa

All Amber 29 Jan 2014

Kenyan mobile networks not meeting minimum requirements

Kenyan mobile networks not meeting minimum requirements

13 Jan 2014

'Beyond Retail' for Africa

'Beyond Retail' for Africa

Danette Breitenbach 17 Dec 2013

Growth markets survey 2013 - Kenya country report

Growth markets survey 2013 - Kenya country report

5 Dec 2013

Mobile internet key in Africa

Mobile internet key in Africa

Danette Breitenbach 29 Nov 2013

Industry leaders optimistic about mobile content, commerce growth

Industry leaders optimistic about mobile content, commerce growth

18 Nov 2013

Wikipedia Zero on mobile in Kenya

Wikipedia Zero on mobile in Kenya

8 Nov 2013

FNB's eWallet shows strong growth in Africa

FNB's eWallet shows strong growth in Africa

Bekezela Phakathi 28 Oct 2013

Central Kigali. Image: Wiki Images

Rwanda rolls out free wireless in bid for business boom

22 Oct 2013

Safaricom in $293m investment to have "best network in Kenya"

Safaricom in $293m investment to have "best network in Kenya"

Nick Sato 17 Oct 2013

MEF Africa embarks on study of mobile businesses

MEF Africa embarks on study of mobile businesses

14 Oct 2013

App launched to teach Kenyan children Swahili

App launched to teach Kenyan children Swahili

Gabriella Mulligan 2 Oct 2013

The state of the nation: Advertising in Africa

The state of the nation: Advertising in Africa

Staff Reporter 21 Sep 2013

Safaricom, Kenyan government must meet in the middle

Safaricom, Kenyan government must meet in the middle

Tom Jackson 17 Sep 2013

Danette Breitenbach

Africa shows its social side

Danette Breitenbach 12 Sep 2013

Y&R: I have an agency...

Y&R: I have an agency...

Danette Breitenbach 5 Sep 2013

Millward Brown - The mobile revolution

Millward Brown - The mobile revolution

Kantar 5 Sep 2013

Localised MSN Portal officially launched in Kenya

Localised MSN Portal officially launched in Kenya

5 Sep 2013

Kenya ushering in a new era of mobile banking?

3 Sep 2013

Mobile Money payment option for air tickets launched

28 Aug 2013