 | MARKETING & MEDIA  [Carole Kimutai] Kenya Data Networks have quadrupled its bandwidth offering for all its existing and new clients. This offer went into effect on Wednesday, 21 October 2009. Clients previously receiving 1Mbps now enjoy 4Mbps and only pay for 1Mbps and the other 3Mbps are offered free of charge.
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[Carole Kimutai] James Finlay (Kenya), a local tea extracts manufacturing firm, has announced the commencement of a phased shutting down of its Mara Mara Tea Extracts factory located in Kericho, Rift Valley. Finlay's sales volumes have been affected by the economic downturn and increasing competition from lower cost production centres. |
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[Carole Kimutai] The arrival of the East African Marine Systems (TEAMs) fibre optic cable in Kenya has heralded a new era of better and faster internet connection. Business expectations have risen as well. Carole Kimutai spoke to Information and Communication Permanent Secretary Dr. Bitange Ndemo on how this translates into better business. |
| MARKETING & MEDIA [Carole Kimutai] SEACOM and the East African Marine Systems (TEAMS) undersea fibre optic cables went live about a month ago but internet consumers in Kenya are yet to enjoy price cuts. The arrival of the much hyped fibre optic cable raised expectations amongst Kenyan consumers who were looking forward to faster speeds, more bandwidth and cheaper connectivity costs. |
| MARKETING & MEDIA [Carole Kimutai] Kenya will soon have certified public managers, should a law regulating the practice of management be passed by parliament. This means that anyone bearing the title of 'manager' will need to be certified. The Bill titled, The Kenya Institute of Management Bill 2009, will among other things register practicing managers and bind them to a code of conduct. |
| MARKETING & MEDIA [Carole Kimutai] The first Corporate Social Responsibility (CSR) Kenya Awards will be held in June 2010. Companies will be awarded for outstanding, innovative and world-class products, services and projects that create a high social and environmental benefit for the community and the business. |
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[Carole Kimutai] South Africa Tourism launched a 2010 FIFA World Cup Campaign in Kenya exactly one year before the event. Last week, the annual one-day South African Trade and Consumer Show took place in Kenya and was attended by representatives from the South African travel industry who highlighted ways to increase business and leisure traffic to SA for the sporting event. |
| MARKETING & MEDIA [Carole Kimutai] The Pan African Infrastructure Development Fund (PAIDF) has invested KSh7,5 billion (US$93,75 million) in Essar Telecom Kenya Holdings Ltd (ETKHL) - a subsidiary of Essar Telecom Limited. |
| MARKETING & MEDIA [Carole Kimutai] The East Africa Marine System (TEAMS) fibre optic cable will be launched this Friday, 12 June 2009, as scheduled, by President Mwai Kibaki. |
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[Carole Kimutai] Kenya Power and Lighting Company (KPLC) customers are now able to pay their electricity bills using Zain's money transfer system, Zap. KPLC entered into an agreement with Zain Kenya allowing KPLC customers to pay their monthly electricity bills free of charge. |
 | MARKETING & MEDIA [Titus Kaloki] MTN Africa has its eyes set firmly on finally entering the Kenyan market by offering to buy Econet Wireless International's (EWI) stake in local mobile provider Econet Wireless Kenya (EWK) which operates as Yu. Currently Yu is the latest entrant in the telecoms market and it has already had its share of trouble after its founding CEO, Mike Foley, resigned only six months after being appointed. |
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[Carole Kimutai] The battle for a share of Kenya's growing mobile phone subscribers continues to intensify with Telkom Orange launching a migration service for new Orange Mobile subscribers from other networks. The new service christened Gura, (Swahili word that means moving houses), allows new Orange subscribers to automatically alert callers free-of-charge via a personalised SMS. |
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[Titus Kaloki] With bated breath many in this tech-savvy East African country have been waiting to join the world of high speed internet connection. The digital divide is about to be reduced, thanks to the imminent arrival of fibre-optic cables on Kenyan shores this June. |
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[Titus Kaloki] Amid the credit crunch and global economic downturn, firms are all trying to brace for a tougher future and this may only be achieved through intensive advertising using channels that offer value for money. In the year 2008, 20bn shillings were splashed by local firms on advertising. A big sum by any means. |
| MARKETING & MEDIA [Carole Kimutai] Mobile phone company, Safaricom received US$7 million worth of publicity in 2008 according to a Media Publicity Index (MPI), a standardised publicity measurement system. The MPI figure indicates the size, quality and extent of a company's publicity over time measured using editorial or news content and not advertising. |
| MARKETING & MEDIA [Titus Kaloki] The Kenyan mobile services sector is in the headlines again, this time for all the wrong reasons. A war of words has emerged between the Central Bank of Kenya and the second largest mobile services provider, Zain. It's all about the failure by the bank to give a nod to Zain's much anticipated money transfer services under the brand name, Zap. |
| MARKETING & MEDIA [Carole Kimutai] Kenyan marketers should thank President Barack Obama for free publicity that is worth billions of US dollars. During his inauguration on Tuesday, 20 January 2009 and before the world, Obama saluted the “small village” where his (Kenyan) father was born. |
| MARKETING & MEDIA [Carole Kimutai] The Marketing Society of Kenya (MSK) has again recognised companies and individuals who have made a difference in the field of marketing. A special award - Najivunia kuwa mkenya, a Swahili phrase meaning "I am proud to be Kenyan," was given to individuals who brought fame and fortune to Kenya. |
| MARKETING & MEDIA [Carole Kimutai] Kenya's Nakumatt Holdings will soon unveil its plans to launch convenience stores (c-stores) as part of its expansion plans following a viability study showing a gap in the Kenyan market. |
| MARKETING & MEDIA [Titus Kaloki] Kenya has made a giant step in it's telecommunications market with the launch of Essar-powered Yu. The licence awarded to Africa's telecom heavy-weight, Econet in September 2007 has seen legal battles with a Kenyan consortium that claimed a share and culminated in Essar, an Indian investment giant with also big interests in Kenya's petroleum industy, buying Econets stake. |
