Heita! Telkom Mobile gets a name
Heita! That's the name of Telkom's new mobile business, or at least the part of it that's going to focus on the mass consumer market. After a bit of sleuthing, TechCentral has ascertained that the traditionally fixed-line operator is set to launch consumer mobile services under the "Heita!" branding on Thursday, 14 October 2010.
4 Oct 2010
Heita is township slang and means "hello" or "howzit".
It's understood "Heita!" will only be used to brand Telkom's consumer mobile products. The Telkom name will feature more prominently in its business-focused mobile products.
Continue reading the full story on www.TechCentral.co.za.
About Duncan McLeod: @mcleodd
Award-wining Duncan McLeod is the founder and editor of TechCentral (wwwTechCentral.co.za, @TechCentral]]), South Africa's latest technology news site offering breaking news, in-depth analysis and opinion that launched in September 2009. Before that, he was associate editor at the Financial Mail/FM. Contact Duncan on email duncan at techcentral dot co dot za and follow him on Twitter at @mcleodd.
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