
![]() |
"Disrupting is the new norm"Ian Russell, CEO of BCX, shares the importance of conferences like BCX Disrupt taking place later this week, as well as the power of sharing the impact of technology and innovation with the youth. ![]() Ian Russell, CEO of BCX. The BCX Disrupt Summit will be held at Kyalami Grand Prix Circuit and International Convention Centre in Midrand on Thursday, 16 November 2017 and Friday, 17 November 2017. Attendees are looking forward to an impressive lineup that includes the likes of global music artist, creative innovator, entrepreneur and tech investor will.i.am; a masterclass with author of modern business bibles Outliers and The Tipping Point: How Little Things Can make a Big Difference, Malcolm Gladwell; with trends disruption specialist and founder of SA’s own Flux Trends, Dion Chang as MC; all set to share their stories of inspiration in creating the business of tomorrow. I caught up with Russell behind-the-scenes to find out why brands need to safeguard themselves against being disrupted by ‘the next big thing’, and what he’s most looking forward to from the Summit…
Technology education for young people is a key priority for us. We feel that a focus on education and skills development, specifically among 18 to 25 year olds, is an action that will have a great impact on South Africa. BCX has invested millions in promoting digital education, digital skills development and enhancing business growth and connectivity all over the country. These programmes all remove the barriers to entry for South Africans to become key players in the technology space. To qualify for that programme, they must pass an assessment that involves looking at a challenge and coding an innovative solution. I want people to leave the Summit feeling like when they see a challenge, they are motivated to tackle it from every angle, rather than feeling intimidated by it. Really getting a chance to find out how a brilliant, disruptive mind like his works and applying it to a business case is a once in a lifetime opportunity. Seems the claim is true that attendees will never think the same again! Keep an eye out for our conference coverage, and visit the BCX Disrupt website and social media feeds: Facebook | Instagram | Twitter | LinkedIn. About Leigh AndrewsLeigh Andrews AKA the #MilkshakeQueen, is former Editor-in-Chief: Marketing & Media at Bizcommunity.com, with a passion for issues of inclusion, belonging, and of course, gourmet food and drinks! Now follow her travel adventures on YouTube @MidlifeMeander. View my profile and articles... |