Branding news

Subscribe & Follow

Advertise your job vacancies

Coca-Cola's iconic Holiday Magic advert created by AI leaves fans feeling sick

Source: © 123rf The number of people living alone has grown steadily over the past few decades. Brands have a real opportunity to target this audience

Marketers optimistic as Warc forecasts global ad spend of $1.15tr in 2025

13 Nov 2024

Lidl's global holiday campaign was created by BBDO Germany and its chief creative officer, South African-born Jonathan Deeb and Academy Award-winning filmmaker Tom Hooper (Image supplied)

BBDO Germany's 6 minute brand film for Lidl's global holiday campaign

6 Nov 2024

More news

Lionel Reina, chief executive officer, APO Group.

New APO CEO to take group global

3 Dec 2018

How brands can win in the digital era

How brands can win in the digital era

Danette Breitenbach 6 Nov 2018

Brands disrupting the playing fields

Brands disrupting the playing fields

Danette Breitenbach 6 Nov 2018

Affluent Afrillennials choose brands with social conscience

Affluent Afrillennials choose brands with social conscience

31 Oct 2018

Using innovation to improve livelihoods in Africa

Using innovation to improve livelihoods in Africa

Jacques Vermeulen 25 Oct 2018

What Generation Z wants - how to attract the "next" generation to your brand and business

Bronwyn Williams 17 Oct 2018

African brands are among fastest-growing globally

African brands are among fastest-growing globally

16 Oct 2018

Burson Cohn & Wolfe unveils rebrand

Burson Cohn & Wolfe unveils rebrand

10 Oct 2018

Hans Zachar, managing director: technology strategy, Accenture Africa.

How African enterprises chart growth in the digital age

Hans Zachar 9 Oct 2018

Mimi Kalinda, CEO Africommunications Group.

It's time for Africa to tell a new story

Mimi Kalinda 27 Sep 2018

TNT Africa launches rebranded entertainment channel

TNT Africa launches rebranded entertainment channel

21 Sep 2018

100 Most Influential Young Africans

100 Most Influential Young Africans

12 Sep 2018

Mimi Kalinda, co-founder and managing director of Africommunications Group.

Innovation vital to Africa's DNA, but so is strategic communication

Mimi Kalinda 3 Sep 2018

Focus on the moments that matter with Uber Kenya

Focus on the moments that matter with Uber Kenya

22 Aug 2018

#Loeries2018: Welcome to the hypermarket

#Loeries2018: Welcome to the hypermarket

Angie White 17 Aug 2018

A scene from the masterclass. © Al Nicoll, Gallo Images.

#Loeries2018: How brands with purpose unlock true business value

Leigh Andrews 16 Aug 2018

Media deal to increase brand exposure for African rugby

15 Aug 2018

Watch out Trump, China is taking Africa from under your nose

Watch out Trump, China is taking Africa from under your nose

David A. Andelman 13 Aug 2018

Research shows BRICS has established itself as a global brand

1 Aug 2018

Chinese President Xi Jinping, BRICS Summit, South Africa.

The next decade of BRICS

30 Jul 2018

#Apex2018: How to build a global brand with a local insight

Jessica Tennant 26 Jul 2018

(L-R): Allen Semboze, Regional Head Africa of Unimoni, and Promoth Manghat, Executive Director of Finablr.

Unimoni rebrand targets 14 African markets

23 Jul 2018

Mandela Day celebrations at the UN in Kenya

Mandela Day celebrations at the UN in Kenya

19 Jul 2018

Brands encouraged to rebrand to dotAfrica domain names

Brands encouraged to rebrand to dotAfrica domain names

16 Jul 2018

APO in exclusive Getty Images partnership

11 Jul 2018

Absa embraces Africa with new brand

11 Jul 2018

NEPAD to transform into new AU Development Agency

NEPAD to transform into new AU Development Agency

10 Jul 2018

African Women in Business Network launched

African Women in Business Network launched

9 Jul 2018

The crucial role of client service excellence in agencies

The crucial role of client service excellence in agencies

Mpho Nkomonde 9 Jul 2018

Sebastian Padilla. Co-founder of Mexico's Anagrama Studio and Loeries 2018 design jury president.

#Loeries2018: "Expect an aggressive shift from the minimalistic trend" - Sebastian Padilla

Leigh Andrews 6 Jul 2018

More news

How brands can win in the digital era

How brands can win in the digital era

Danette Breitenbach 6 Nov 2018

Brands disrupting the playing fields

Brands disrupting the playing fields

Danette Breitenbach 6 Nov 2018

Affluent Afrillennials choose brands with social conscience

Affluent Afrillennials choose brands with social conscience

31 Oct 2018

Using innovation to improve livelihoods in Africa

Using innovation to improve livelihoods in Africa

Jacques Vermeulen 25 Oct 2018

What Generation Z wants - how to attract the "next" generation to your brand and business

Bronwyn Williams 17 Oct 2018

African brands are among fastest-growing globally

African brands are among fastest-growing globally

16 Oct 2018

Burson Cohn & Wolfe unveils rebrand

Burson Cohn & Wolfe unveils rebrand

10 Oct 2018

Hans Zachar, managing director: technology strategy, Accenture Africa.

How African enterprises chart growth in the digital age

Hans Zachar 9 Oct 2018

Mimi Kalinda, CEO Africommunications Group.

It's time for Africa to tell a new story

Mimi Kalinda 27 Sep 2018

TNT Africa launches rebranded entertainment channel

TNT Africa launches rebranded entertainment channel

21 Sep 2018

100 Most Influential Young Africans

100 Most Influential Young Africans

12 Sep 2018

Mimi Kalinda, co-founder and managing director of Africommunications Group.

Innovation vital to Africa's DNA, but so is strategic communication

Mimi Kalinda 3 Sep 2018

Focus on the moments that matter with Uber Kenya

Focus on the moments that matter with Uber Kenya

22 Aug 2018

#Loeries2018: Welcome to the hypermarket

#Loeries2018: Welcome to the hypermarket

Angie White 17 Aug 2018

A scene from the masterclass. © Al Nicoll, Gallo Images.

#Loeries2018: How brands with purpose unlock true business value

Leigh Andrews 16 Aug 2018

Media deal to increase brand exposure for African rugby

15 Aug 2018

Watch out Trump, China is taking Africa from under your nose

Watch out Trump, China is taking Africa from under your nose

David A. Andelman 13 Aug 2018

Research shows BRICS has established itself as a global brand

1 Aug 2018

Chinese President Xi Jinping, BRICS Summit, South Africa.

The next decade of BRICS

30 Jul 2018

#Apex2018: How to build a global brand with a local insight

Jessica Tennant 26 Jul 2018

(L-R): Allen Semboze, Regional Head Africa of Unimoni, and Promoth Manghat, Executive Director of Finablr.

Unimoni rebrand targets 14 African markets

23 Jul 2018

Mandela Day celebrations at the UN in Kenya

Mandela Day celebrations at the UN in Kenya

19 Jul 2018

Brands encouraged to rebrand to dotAfrica domain names

Brands encouraged to rebrand to dotAfrica domain names

16 Jul 2018

APO in exclusive Getty Images partnership

11 Jul 2018

Absa embraces Africa with new brand

11 Jul 2018

NEPAD to transform into new AU Development Agency

NEPAD to transform into new AU Development Agency

10 Jul 2018

African Women in Business Network launched

African Women in Business Network launched

9 Jul 2018

The crucial role of client service excellence in agencies

The crucial role of client service excellence in agencies

Mpho Nkomonde 9 Jul 2018

Sebastian Padilla. Co-founder of Mexico's Anagrama Studio and Loeries 2018 design jury president.

#Loeries2018: "Expect an aggressive shift from the minimalistic trend" - Sebastian Padilla

Leigh Andrews 6 Jul 2018

Influential Africans changing the narrative on Africa

Influential Africans changing the narrative on Africa

3 Jul 2018

Finding ways to accelerate transformation in Africa

Finding ways to accelerate transformation in Africa

22 Jun 2018

Harnessing the evolutionary power of smart packaging in Africa

Harnessing the evolutionary power of smart packaging in Africa

15 Jun 2018

Investing in your customers yields returns

Investing in your customers yields returns

14 Jun 2018

Kenyan startup Onesha.

Kenya's Onesha connects creatives with opportunities

13 Jun 2018

How data and content is powering marketing innovation in Africa

How data and content is powering marketing innovation in Africa

Cathy Ibal 8 Jun 2018

Temitope Iluyemi, associate director, global government relations, Procter & Gamble.

Brands need to lead gender equality in Africa

Temitope Iluyemi 7 Jun 2018

Hlukani Pinto, regional marketing manager SSA at Pernod Ricard.

#AfricaMonth: "African consumers are on the rise" - Pernod Ricard

Leigh Andrews 31 May 2018

Building better relationships between brands and influencers

Building better relationships between brands and influencers

Ofentse Maloba 31 May 2018

Kwese TV secures top brands for world cup sponsorships

Kwese TV secures top brands for world cup sponsorships

30 May 2018

Tech, content and creativity drive biggest ever rise in BrandZ Top 100 Most Valuable Global Brands

Tech, content and creativity drive biggest ever rise in BrandZ Top 100 Most Valuable Global Brands

Kantar 29 May 2018

Let's do Biz