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Coca-Cola's iconic Holiday Magic advert created by AI leaves fans feeling sick

Source: © 123rf The number of people living alone has grown steadily over the past few decades. Brands have a real opportunity to target this audience

Marketers optimistic as Warc forecasts global ad spend of $1.15tr in 2025

13 Nov 2024

Source: © Cottonbro Studio There is uncertainty for advertisers on TikTok as the platform's future hangs in the balance with Trump’s return to power

Uncertainty for TikTok advertisers with Trump’s return to power

8 Nov 2024

More news

Image source: Gallo/Getty.

The significant shift from aspirational to inspirational brands

Louise Marsland 13 Sep 2019

Image credit: Kelly Sikkema on Unsplash.

Relationship management: Don't draw the 'divorce card' too quickly

Johanna McDowell 13 Sep 2019

Image credit: Joyce McCown on Unsplash.

How to be brave, brands

Lynette Botha 13 Sep 2019

Image credit: Jason Leung on Unsplash.

Who killed the copywriter? The death of the English language in advertising

Manqoba Zondi 12 Sep 2019

Andrew Human to leave the Loeries

Andrew Human to leave the Loeries

Loeries 11 Sep 2019

Gaming bans in Uganda and Kenya: a sign of things to come?

Daniel Tyler 5 Sep 2019

Resilient brands defy macroeconomic challenges in the 2019 BrandZ Top 30 Most Valuable SA Brands

Resilient brands defy macroeconomic challenges in the 2019 BrandZ Top 30 Most Valuable SA Brands

Kantar 5 Sep 2019

Image credit: Alex on Unsplash.

Strategy vs creative: The number one pitch killer

Johanna McDowell 5 Sep 2019

Publicis Africa appoints pioneer Odette van der Haar as MD

29 Aug 2019

Image credit: Epica Awards.

Epica Awards adds Grand Prix for PR category

27 Aug 2019

Image credit: Ad Stars.

Cheil Worldwide Hong Kong named Agency of the Year at 2019 Ad Stars

26 Aug 2019

Andrea Opoku, director and Africa ambassador for Women in Marketing.

#FairnessFirst: The power of women in influencer marketing

Leigh Andrews 26 Aug 2019

Image credit: Loeries.

#Loeries2019: ALL THE WINNERS!

24 Aug 2019

Alistair King, newest addition to the Loeries Hall of Fame.

#Loeries2019: Hall of Famer Alistair King on the industry's current seismic shift towards a more inclusive creative future

Leigh Andrews 24 Aug 2019

Andrea Quaye has been awarded the Marketing Leadership and Innovation Award for 2019. Image supplied.

#Loeries2019: Andrea Quaye wins the Marketing Leadership and Innovation Award!

Juanita Pienaar 23 Aug 2019

Piwe Motshegoa, head of sales: general entertainment at DStv media sales. Image via Al Nicoll © via Gallo Images.

#Loeries2019: Africans aren't just swimming with the creative sharks, we are the sharks

Leigh Andrews 23 Aug 2019

David Droga is this year's Clio Lifetime Achievement Award recipient

23 Aug 2019

Sphelele Mjadu, Unilever Personal Care Senior Public Relations Manager for Africa and Anne Githuku-Shongwe, representative of UN Women South Africa’s Multi-Country Office, in the UN Women-Dove masterclass panel at the Loeries. Image via Al Nicoll © via Gallo Images.

#Loeries2019: Our responsibility of better representation in advertising, media

Leigh Andrews 23 Aug 2019

The Loeries' Game and Dion Wired 'What do CMOs really want' masterclass panel. Image via Al Nicoll © via Gallo Images.

#Loeries2019: What do CMOs really want from their agency?

Leigh Andrews 23 Aug 2019

The rise and rise of 'Wakanda' marketing

Uzoma Ukah 22 Aug 2019

Image credit: Erik Witsoe on Unsplash.

Global cinema advertising is second-fastest growing ad medium of 2019

22 Aug 2019

2019 Global Awards live judging sessions to be held in 8 countries worldwide

2019 Global Awards live judging sessions to be held in 8 countries worldwide

22 Aug 2019

Advertising Week reveals speaker line-up

Advertising Week reveals speaker line-up

21 Aug 2019

Kabelo Binns is group MD of FCB Wired and Hotwire PRC, Botswana.

Why 9:41 am means something

Kabelo Binns 20 Aug 2019

Mandi Fine, CEO of F/NE Group Global.

#WomensMonth: Generic business lessons for the 21st Century from healthcare advertising

Leigh Andrews 20 Aug 2019

Q&A 2019 Loeries Africa and Middle East judges: Yash Deb

Q&A 2019 Loeries Africa and Middle East judges: Yash Deb

20 Aug 2019

Image credit: Lisbon International Advertising Festival.

2019 Lisbon International Advertising Festival gets global grand jury

19 Aug 2019

Asha Ranchhod Patel, head of marketing at Google South Africa.

#Loeries2019: Tackling unconscious bias, raising jurors' cultural awareness

Leigh Andrews 16 Aug 2019

Tosin Lanipekun, executive director of Advertising Week Africa.

Joburg to host first Advertising Week Africa

Louise Marsland 12 Aug 2019

Image source: Gallo/Getty.

New media is misrepresenting women in Africa: what feminists can do

Sharon Adetutu Omotoso 8 Aug 2019

More news

Andrew Human to leave the Loeries

Andrew Human to leave the Loeries

Loeries 11 Sep 2019

Gaming bans in Uganda and Kenya: a sign of things to come?

Daniel Tyler 5 Sep 2019

Resilient brands defy macroeconomic challenges in the 2019 BrandZ Top 30 Most Valuable SA Brands

Resilient brands defy macroeconomic challenges in the 2019 BrandZ Top 30 Most Valuable SA Brands

Kantar 5 Sep 2019

Image credit: Alex on Unsplash.

Strategy vs creative: The number one pitch killer

Johanna McDowell 5 Sep 2019

Publicis Africa appoints pioneer Odette van der Haar as MD

29 Aug 2019

Image credit: Epica Awards.

Epica Awards adds Grand Prix for PR category

27 Aug 2019

Image credit: Ad Stars.

Cheil Worldwide Hong Kong named Agency of the Year at 2019 Ad Stars

26 Aug 2019

Andrea Opoku, director and Africa ambassador for Women in Marketing.

#FairnessFirst: The power of women in influencer marketing

Leigh Andrews 26 Aug 2019

Image credit: Loeries.

#Loeries2019: ALL THE WINNERS!

24 Aug 2019

Alistair King, newest addition to the Loeries Hall of Fame.

#Loeries2019: Hall of Famer Alistair King on the industry's current seismic shift towards a more inclusive creative future

Leigh Andrews 24 Aug 2019

Andrea Quaye has been awarded the Marketing Leadership and Innovation Award for 2019. Image supplied.

#Loeries2019: Andrea Quaye wins the Marketing Leadership and Innovation Award!

Juanita Pienaar 23 Aug 2019

Piwe Motshegoa, head of sales: general entertainment at DStv media sales. Image via Al Nicoll © via Gallo Images.

#Loeries2019: Africans aren't just swimming with the creative sharks, we are the sharks

Leigh Andrews 23 Aug 2019

David Droga is this year's Clio Lifetime Achievement Award recipient

23 Aug 2019

Sphelele Mjadu, Unilever Personal Care Senior Public Relations Manager for Africa and Anne Githuku-Shongwe, representative of UN Women South Africa’s Multi-Country Office, in the UN Women-Dove masterclass panel at the Loeries. Image via Al Nicoll © via Gallo Images.

#Loeries2019: Our responsibility of better representation in advertising, media

Leigh Andrews 23 Aug 2019

The Loeries' Game and Dion Wired 'What do CMOs really want' masterclass panel. Image via Al Nicoll © via Gallo Images.

#Loeries2019: What do CMOs really want from their agency?

Leigh Andrews 23 Aug 2019

The rise and rise of 'Wakanda' marketing

Uzoma Ukah 22 Aug 2019

Image credit: Erik Witsoe on Unsplash.

Global cinema advertising is second-fastest growing ad medium of 2019

22 Aug 2019

2019 Global Awards live judging sessions to be held in 8 countries worldwide

2019 Global Awards live judging sessions to be held in 8 countries worldwide

22 Aug 2019

Advertising Week reveals speaker line-up

Advertising Week reveals speaker line-up

21 Aug 2019

Kabelo Binns is group MD of FCB Wired and Hotwire PRC, Botswana.

Why 9:41 am means something

Kabelo Binns 20 Aug 2019

Mandi Fine, CEO of F/NE Group Global.

#WomensMonth: Generic business lessons for the 21st Century from healthcare advertising

Leigh Andrews 20 Aug 2019

Q&A 2019 Loeries Africa and Middle East judges: Yash Deb

Q&A 2019 Loeries Africa and Middle East judges: Yash Deb

20 Aug 2019

Image credit: Lisbon International Advertising Festival.

2019 Lisbon International Advertising Festival gets global grand jury

19 Aug 2019

Asha Ranchhod Patel, head of marketing at Google South Africa.

#Loeries2019: Tackling unconscious bias, raising jurors' cultural awareness

Leigh Andrews 16 Aug 2019

Tosin Lanipekun, executive director of Advertising Week Africa.

Joburg to host first Advertising Week Africa

Louise Marsland 12 Aug 2019

Image source: Gallo/Getty.

New media is misrepresenting women in Africa: what feminists can do

Sharon Adetutu Omotoso 8 Aug 2019

Oje Ojeaga, CEO/CCO at Up in the Sky, Nigeria and Loeries 2019 Digital Communication juror.

#Loeries2019: "The most audacious campaign will not convert if your target audience can't relate" - Oje Ojeaga

Leigh Andrews 2 Aug 2019

Xolisa Dyeshana at the One Club for Creativity boot camps in SA. All images provided. © Kontent Park.

#CSIMonth: How creative boot camps add a fresh dynamic to the SA advertising landscape

Leigh Andrews 30 Jul 2019

Image credit: Aaron Sebastian on Unsplash.

Is it premium versus programmatic or premium and programmatic?

Mark Botha 29 Jul 2019

Yash Deb, managing director and chief creative officer at Isobar, Kenya and this year's Loeries integrated campaign, film & radio, and radio craft juror.

#Loeries2019: "Strength of a creative campaign lies in how rapidly others can build on it" - Yash Deb

Leigh Andrews 26 Jul 2019

Damon Stapleton, now regional chief creative officer for DDB Australia and New Zealand.

Damon Stapleton on stepping up in new position, selecting creatives of the future

Leigh Andrews 25 Jul 2019

3 steps towards 'glass boxing' your company with a Biz Press Office

3 steps towards 'glass boxing' your company with a Biz Press Office

Bizcommunity.com 23 Jul 2019

Lanre Adisa, CEO/CCO of Noah's Ark Communications, Nigeria, and Loeries 2019 Live, PR and OOH juror.

#Loeries2019: "No place for one-size-fits-all in truly relatable regional storytelling" - Lanre Adisa

Leigh Andrews 19 Jul 2019

Image credit: Thought Catalog on Unsplash

Social media has made brands less relevant, not more

Estelle Nagel 15 Jul 2019

An SA win at D&AD New Blood Awards

An SA win at D&AD New Blood Awards

12 Jul 2019

Ad Tech Masterclass in Nigeria.

Creating a brand safe environment for advertisers in Africa

Louise Marsland 11 Jul 2019

Kantar announces South Africa's Top 20 Best Liked Ads for 2018

Kantar announces South Africa's Top 20 Best Liked Ads for 2018

Kantar 10 Jul 2019

Spotlight on the 5050 by 2020 initiative and Phumzile Mlambo-Ngcuka's insights at the Women Deliver conference.

#FairnessFirst: Are we on track for 50/50 by 2020?

Leigh Andrews 8 Jul 2019

Internet advertising set to account for more than 50% of global adspend by 2021

Internet advertising set to account for more than 50% of global adspend by 2021

8 Jul 2019

Nedal Ahmed, senior copywriter at 72andSunny, Amsterdam and this year's Loeries Film and Radio jury president.

#Loeries2019: "Celebrate creativity that touches on everyday culture" - Nedal Ahmed

Leigh Andrews 5 Jul 2019

Let's do Biz