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Coca-Cola's iconic Holiday Magic advert created by AI leaves fans feeling sick

Source: © 123rf The number of people living alone has grown steadily over the past few decades. Brands have a real opportunity to target this audience

Marketers optimistic as Warc forecasts global ad spend of $1.15tr in 2025

13 Nov 2024

Source: © Cottonbro Studio There is uncertainty for advertisers on TikTok as the platform's future hangs in the balance with Trump’s return to power

Uncertainty for TikTok advertisers with Trump’s return to power

8 Nov 2024

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The compelling power of good storytelling in advertising

The compelling power of good storytelling in advertising

Garikai Nhongo 11 Oct 2017

Simelane and Cooper.

#BODCT: Surprise! THIS is today's African consumer

Leigh Andrews 11 Oct 2017

Official 2017 Loeries rankings revealed!

6 Oct 2017

Beware - location-based advertising is already in Kenya

Beware - location-based advertising is already in Kenya

Christopher Madison, Dentsu 3 Oct 2017

Africa still mobile

Africa still mobile

Danette Breitenbach 28 Sep 2017

#InnovationMonth: How to really save money on production costs

Leigh Andrews 22 Sep 2017

The anatomy of a creative concept

The anatomy of a creative concept

Peter Barnard 15 Sep 2017

On a scale of Coca-Cola to Pepsi: How to make your brand pop on social media

Babalwa Nyembezi 13 Sep 2017

Garikai Nhongo.

In defence of the advertising generalist

Garikai Nhongo 12 Sep 2017

Luca Bertolli ©

#Pamro2017: Why most quantitative research is inefficient and wasteful

Juanita Pienaar 6 Sep 2017

Marcel de Grijs ©

Five fast stats about social media

Iza Grek 6 Sep 2017

Team Y&R on stage at the Loeries.

#Loeries2017: Graham Lang on Y&R's collaborative year of firsts

Leigh Andrews 1 Sep 2017

#MediaAlert! Windhoek Beer and Jupiter part ways

#MediaAlert! Windhoek Beer and Jupiter part ways

31 Aug 2017

Pum Lefebure
Photo by Gallo Images/Alistair Nicoll

#Loeries2017: Design Army's Pum Lefebure on how to master the art of seduction

Jessica Tennant 19 Aug 2017

Weera Saad
Gallo Images

#Loeries2017: Be the popes, the geeks and the rock and rollers, says Creative Shop's Weera Saad

Jessica Tennant 18 Aug 2017

Calls to professionalise advertising industry in Rwanda

Garikai Nhongo 28 Jul 2017

Supporters of Kenyan opposition leader Raila Odinga (not in the picture), the presidential candidate of the National Super Alliance (NASA) coalition, walk at dusk after attending their campaign rally at the Kamukunji grounds in Nairobi, Kenya, July 7, 2017.
Image:

Kenya's social media election: attack ads and data mining

17 Jul 2017

Image source: Facebook

Learnings from Facebook in Dublin

Lisa Steingold 19 Jun 2017

Cobus van Zyl, COO (right) and Rashid Tenga, CEO, of Aggrey & Clifford.

East Africa agency named as one of world's best

17 May 2017

(L-R): Kamal Ogundeji, director, Centrespread Grey; Peter Jackson, CEO Grey Africa Network; Kola Ayanwale, CEO, Centrespread Grey; Tola Obi, COO, Centrespread Grey; Dele Odugbemi, Africa regional coordinator Grey Africa Network; Marc Lax, client service director Grey Africa Network.

Grey re-enters Nigeria with Centrespread affiliate

6 Apr 2017

Digital agency People Input joins Dentsu Aegis Network

Digital agency People Input joins Dentsu Aegis Network

8 Mar 2017

TBWA launches virtual entrepreneurship academy in Tanzania

7 Mar 2017

Robert N’gan’ga

WPP Scangroup appoints new creative head

1 Feb 2017

Is traditional advertising really dead?

David Karega 9 Dec 2016

Ogilvy Africa awarded in Kenya, Ghana

Ogilvy Africa awarded in Kenya, Ghana

30 Nov 2016

Some of team King James at the Loeries 2015.

#Loeries2016: Loeries rankings with King James Group

Leigh Andrews 18 Nov 2016

Ogilvy Africa named most creative agency in Kenya

Ogilvy Africa named most creative agency in Kenya

16 Nov 2016

Loeries helps to relaunch Kenyan creative awards

Loeries helps to relaunch Kenyan creative awards

4 Nov 2016

Programmatic advertising increases globally

Programmatic advertising increases globally

19 Jul 2016

How to create high impact advertising

How to create high impact advertising

Chris Brewer 18 Jul 2016

More news

The compelling power of good storytelling in advertising

The compelling power of good storytelling in advertising

Garikai Nhongo 11 Oct 2017

Simelane and Cooper.

#BODCT: Surprise! THIS is today's African consumer

Leigh Andrews 11 Oct 2017

Official 2017 Loeries rankings revealed!

6 Oct 2017

Beware - location-based advertising is already in Kenya

Beware - location-based advertising is already in Kenya

Christopher Madison, Dentsu 3 Oct 2017

Africa still mobile

Africa still mobile

Danette Breitenbach 28 Sep 2017

#InnovationMonth: How to really save money on production costs

Leigh Andrews 22 Sep 2017

The anatomy of a creative concept

The anatomy of a creative concept

Peter Barnard 15 Sep 2017

On a scale of Coca-Cola to Pepsi: How to make your brand pop on social media

Babalwa Nyembezi 13 Sep 2017

Garikai Nhongo.

In defence of the advertising generalist

Garikai Nhongo 12 Sep 2017

Luca Bertolli ©

#Pamro2017: Why most quantitative research is inefficient and wasteful

Juanita Pienaar 6 Sep 2017

Marcel de Grijs ©

Five fast stats about social media

Iza Grek 6 Sep 2017

Team Y&R on stage at the Loeries.

#Loeries2017: Graham Lang on Y&R's collaborative year of firsts

Leigh Andrews 1 Sep 2017

#MediaAlert! Windhoek Beer and Jupiter part ways

#MediaAlert! Windhoek Beer and Jupiter part ways

31 Aug 2017

Pum Lefebure
Photo by Gallo Images/Alistair Nicoll

#Loeries2017: Design Army's Pum Lefebure on how to master the art of seduction

Jessica Tennant 19 Aug 2017

Weera Saad
Gallo Images

#Loeries2017: Be the popes, the geeks and the rock and rollers, says Creative Shop's Weera Saad

Jessica Tennant 18 Aug 2017

Calls to professionalise advertising industry in Rwanda

Garikai Nhongo 28 Jul 2017

Supporters of Kenyan opposition leader Raila Odinga (not in the picture), the presidential candidate of the National Super Alliance (NASA) coalition, walk at dusk after attending their campaign rally at the Kamukunji grounds in Nairobi, Kenya, July 7, 2017.
Image:

Kenya's social media election: attack ads and data mining

17 Jul 2017

Image source: Facebook

Learnings from Facebook in Dublin

Lisa Steingold 19 Jun 2017

Cobus van Zyl, COO (right) and Rashid Tenga, CEO, of Aggrey & Clifford.

East Africa agency named as one of world's best

17 May 2017

(L-R): Kamal Ogundeji, director, Centrespread Grey; Peter Jackson, CEO Grey Africa Network; Kola Ayanwale, CEO, Centrespread Grey; Tola Obi, COO, Centrespread Grey; Dele Odugbemi, Africa regional coordinator Grey Africa Network; Marc Lax, client service director Grey Africa Network.

Grey re-enters Nigeria with Centrespread affiliate

6 Apr 2017

Digital agency People Input joins Dentsu Aegis Network

Digital agency People Input joins Dentsu Aegis Network

8 Mar 2017

TBWA launches virtual entrepreneurship academy in Tanzania

7 Mar 2017

Robert N’gan’ga

WPP Scangroup appoints new creative head

1 Feb 2017

Is traditional advertising really dead?

David Karega 9 Dec 2016

Ogilvy Africa awarded in Kenya, Ghana

Ogilvy Africa awarded in Kenya, Ghana

30 Nov 2016

Some of team King James at the Loeries 2015.

#Loeries2016: Loeries rankings with King James Group

Leigh Andrews 18 Nov 2016

Ogilvy Africa named most creative agency in Kenya

Ogilvy Africa named most creative agency in Kenya

16 Nov 2016

Loeries helps to relaunch Kenyan creative awards

Loeries helps to relaunch Kenyan creative awards

4 Nov 2016

Programmatic advertising increases globally

Programmatic advertising increases globally

19 Jul 2016

How to create high impact advertising

How to create high impact advertising

Chris Brewer 18 Jul 2016

Uber delivers on ice cream campaign

18 Jul 2016

Removing stereotypes in advertising - Unilever launches #unstereotype

Removing stereotypes in advertising - Unilever launches #unstereotype

18 Jul 2016

Ecobank campaign

Ecobank launches new consumer campaign

28 Jun 2016

#TRENDING: What do an umbrella, a shark and a house plant have in common?

Louise Marsland 20 Jun 2016

#CGFsummit: Reasons to believe in Africa

#CGFsummit: Reasons to believe in Africa

Louise Marsland 17 Jun 2016

#CGFSummit: Future of retailing in sub-Saharan Africa

Louise Marsland 16 Jun 2016

First Pan-African OOH measurement product

First Pan-African OOH measurement product

2 Jun 2016

Welcome to Jozi, Africa!

1 Jun 2016

Africa is poised for a digital revolution

23 May 2016

5 African freelancing startups to watch

Gabriella Mulligan 20 May 2016

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