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    WIEF hosts Web-Reach Internet Marketing Workshop

    The World Islamic Economic Forum (WIEF) Foundation is to host the 1st Regional Web-Reach Internet Marketing Workshop in Nairobi, Kenya from 4-8 September 2012. The workshop is aimed at helping women entrepreneurs in the African continent to increase online presence and enhance their market reach, both local and international.

    Created under the WIEF Businesswomen Network (WBN), the workshop is:

    • An avenue to facilitate women business owners to create and enhance their online presence
    • A platform for exploring business potential through online tools and expand market outreach
    • A hands-on engagement to learn new techniques to make business more effective


    Following the success of the 1st Web-Reach Internet Marketing Workshop in Malaysia, WIEF will be rolling out the initiative outside the region.

    The five-day workshop provides step-by-step guidance on usage of various Web2.0, social networking tools and internet marketing strategies that are most effective for marketing business online.

    Outcome/benefits:

  • There is no registration fee and meals are provided throughout the five-day workshop
  • Participants will be provided with a Participant Pack which includes the workshop module
  • Diverse networking opportunity with various business owners
  • Increase in sales leads and inquiries from online sources
  • Expand market outreach to new areas and customers
  • Establish an online profile that is presentable and enhances overall company image
  • Knowledge and guidance on online marketing and social media marketing
  • Increased visibility to existing and potential clients
  • Strengthening of company profile

    The application form is available for download at WIEF official website, wief.org/wief-businesswomen-network/20/#. Seats are limited so register now. Deadline for registration closes on Wdnesday, 8 August 2012.

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